Shah Rukh to produce romantic movies for youth

Posted by : Arunkumar . U | Wednesday, June 30, 2010 | Published in

New Delhi, June 29 (IANS) Bollywood superstar Shah Rukh Khan's TV assembly aggregation Red Chillies Idiot Box is set to aftermath adventurous movies for the adolescence that will be aired on MTV.

After ceaseless music and adventure-based absoluteness shows, MTV is venturing into adventurous movies that will address to the Indian youth.

The approach has collaborated with two assembly houses - Red Chillies Idiot Box and Milestone Movies Pvt Ltd - to aftermath three adventurous movies as allotment of their beginning alternation 'Luv Reels'.

'I feel that it is actual important to animate adolescent aptitude in an industry area there is such angry competition. Keeping that affect in mind, we are actual blessed to accessory with MTV to barrage careers of beginning talent,' Shah Rukh said in a columnist release.

With this series, MTV is giving a belvedere to adolescent ambitious actors, singers and music composers. The makers, actors and agreeable of these movies were shortlisted online and the casting for all three movies was called afterwards backbreaking online auditions. The movies accept been attempt in London and Mumbai and are accessible for release.

'Young bodies are consistently attractive for beginning forms of ball and who knows the beating of this admirers more good than the admirers itself. 'Luv Reels' is India's aboriginal user generated blur alternation and it could potentially be the alpha of article actual powerful,' Aditya Swamy, chief carnality admiral (Sales and Marketing), MTV India, said in a columnist release